Category Archives: Ford

This is how a self-driving car ‘sees’ the road

 Ever wonder what an autonomous vehicle ‘sees’ via its sensors, on-board computing and sensor fusion system? This video from Civil Maps, the high-definition maps technology company backed by Ford, reveals some of what’s going on when it comes to combining detailed 3D maps with sensor data culled from LiDAR, optical cameras, radar and other on-board vehicle hardware used to… Read More

Crunch Report | Mark Zuckerberg’s Harvard Commencement Speech

Mark Zuckerberg gives this year’s Harvard commencement speech, Uber and Lyft are returning to Austin, Ford has some leadership shake-ups and TC Battlefield company Beam (acquired by Microsoft) is now called Mixer. All this on Crunch Report. Read More

Sherif Marakby rejoins Ford to lead self-driving after leaving Uber

 After leaving his role at Uber as VP of Global Vehicle Programs in April, Sherif Marakby is back at Ford to lead its autonomous vehicles and electrifications program. Marakby’s new VP role was announced as part of a general executive re-organization revealed on Thursday under new Ford CEO Jim Hackett. Marakby joined Uber in April 2016, coming from Ford where he worked for 25 years,… Read More

A day on the track with the ridiculous 2017 Ford GT supercar

 A few weeks back, Ford invited us out to Salt Lake City to spend an afternoon in the 2017 Ford GT supercar. They’re only making 250 of these things per year, and they’ll go for around $500,000 each. Needless to say, I mulled it over for about 9 milliseconds before buying myself a plane ticket and heading for Utah. Before we dive in, a bit of backstory: back in 1963, Henry Ford II… Read More

Ford invests $1 billion in Pittsburgh-based Argo AI to build self-driving cars by 2021

City traffic at night Ford has invested $1 billion in a joint venture with Argo AI, a Pittsburgh-based company with ties to Carnegie Mellon. The goal is to completely outfit Ford vehicles with self-driving technology. Interestingly this isn’t a case of a large company simply hiring talent but the creation of an entirely separate company with an independent equity structure. Ford is the “majority… Read More